Cookie Policy
Effective Date: 04/01/2025
1. Introduction
Welcome to LoadPro Heavy Equipment ("Company", "we", "us", or "our"). We use cookies and similar tracking technologies on our website, https://www.loadproheavy.com ("Website") to enhance your user experience, analyze site usage, and deliver relevant advertising.
This Cookie Policy explains what cookies are, how we use them, what your rights are, and how you can control them.
2. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit our Website. Cookies help websites remember you — your preferences, login info, cart contents, and more — to create a smoother, more personalized experience.
3. How We Use Cookies
We use cookies for the following purposes:
- Essential Cookies: Required for basic site functionality like navigation and checkout.
- Performance & Analytics Cookies: Help us understand how visitors interact with our Website, so we can improve performance and user experience.
- Functionality Cookies: Remember your settings and preferences (e.g., saved products).
- Advertising & Targeting Cookies: Show you relevant ads and measure the effectiveness of our marketing efforts.
4. Types of Cookies We Use
Type |
Description |
First-Party Cookies |
Set directly by our Website for essential and functional purposes. |
Third-Party Cookies |
Set by services we use (e.g., Google, Facebook) for analytics and marketing. |
Session Cookies |
Temporary cookies that expire when you close your browser. |
Persistent Cookies |
Remain on your device until manually deleted or automatically expire. |
5. Cookies We Use
Cookie Name |
Purpose |
Type |
Expiration |
PHPSESSID |
Maintains user session during your visit |
Essential |
Session |
_ga |
Google Analytics: user tracking |
Analytics |
2 years |
_gid |
Distinguishes users (Google Analytics) |
Analytics |
24 hours |
_gat |
Throttles request rate to Google Analytics |
Analytics |
1 minute |
cookie_consent |
Stores user's cookie consent status |
Functionality |
1 year |
fr |
Facebook pixel tracking for ads |
Advertising |
3 months |
6. Managing and Disabling Cookies
6.1 Through Your Browser
You can disable or delete cookies through your browser settings. Instructions for popular browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Safari: https://support.apple.com/en-us/HT201265
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
6.2 Opt-Out Options
- Google Analytics: https://tools.google.com/dlpage/gaoptout
- Advertising:
- Network Advertising Initiative: https://optout.networkadvertising.org/
- Digital Advertising Alliance: https://optout.aboutads.info/
- Your Online Choices (EU): https://www.youronlinechoices.com/
7. Consent to Use Cookies
When you first visit our Website, you’ll see a cookie banner. By clicking "Accept", continuing to browse, or interacting with the site, you agree to our use of cookies as described here.
8. Changes to This Cookie Policy
We may update this Cookie Policy occasionally to reflect changes in law, technology, or our operations. Updates take effect immediately upon posting to this page.
9. Contact Us
If you have any questions or concerns about how we use cookies, please contact us:
LoadPro Heavy Equipment
4351 Latham Street
Riverside, CA 92501
📧 Email: info@loadproheavy.com
📞 Phone: 951-470-3987
10. Additional Information
- All About Cookies: https://www.allaboutcookies.org
- Your Online Choices: https://www.youronlinechoices.com